Published inThe Jason and Bart Show·1 day agoPeople First: Why Workers Shouldn’t Be Viewed Solely as ResourcesIn contemporary corporate-speak, it is commonplace for employers to designate their workforce as ‘resources.’ This language has serious ramifications that could demean workers. By referring to people as “resources,” we dehumanize them and show no sign of gratitude or respect for their inherent humanity. …Agency3 min readAgency3 min read
Published inThe Jason and Bart Show·May 16Embracing Change: Navigating the Final Owner Summit, Writing for Work-Life Balance, and AI Integration in Agency LifeThe final Owner Summit, hosted by the Bureau of Digital, marked the end of an era for agency owners. This event has been a game changer for many in the industry, providing opportunities for networking, learning, and growth. …Ownersummit2 min readOwnersummit2 min read
Published inThe Jason and Bart Show·May 4Unlock the Power of Monthly Recurring Revenue for Your Marketing Firm with Mark O’BrienAre you ready to discover the power of the Monthly Recurring Revenue (MRR) model and how it can transform your marketing firm’s profitability and success? In a recent conversation with Mark O’Brien, CEO of Newfangled, we explored his compelling journey from working as a chef at a young age to…Marketing2 min readMarketing2 min read
Published inThe Jason and Bart Show·May 2Decoding Taxes: Navigating the Complexities of American and European Tax Systems for Small BusinessesNote: We are not tax experts and you should always consult your tax professional Taxes — the inevitable but often bewildering aspect of business and personal finance. This podcast episode unravels the complexities of American and European tax systems, examining the influence of companies like QuickBooks and TurboTax. …Taxes2 min readTaxes2 min read
May 1A poorly executed idea is often worse than no idea at all.Have you ever had a brilliant idea only to see someone else bring it to fruition and achieve great success? It’s a frustrating feeling that highlights a crucial lesson: the importance of follow-through. The truth is, having a great idea is just the starting point. It’s the execution that truly…Ideas To Execution2 min readIdeas To Execution2 min read
Published inThe Jason and Bart Show·Apr 14Scaling a Software Agency with Productized Services and Profitable Growth StrategiesIn a recent podcast episode, Ernesto Tagwerker, founder and CTO of Ombulabs, a lean software boutique based in Philadelphia, shared his insights on scaling a software agency and the benefits of productized services. …Software2 min readSoftware2 min read
Published inThe Jason and Bart Show·Mar 21The Impact of the Banking Crisis on the Digital Agency SpaceIn a recent episode of the Jason and Bart Show, we discussed the current events in the banking world and how they’re affecting those in the digital agency space. We touched upon the impact of banks like Silicon Valley Bank on vendors and clients and potential regulatory changes in the…Svb2 min readSvb2 min read
Mar 13Member-onlySuccessful marketing is not about bombarding people with adsSuccessful marketing is not about bombarding people with ads, it’s about creating a relationship with your audience. Show them that you understand and care about their needs, and they will be more likely to choose your brand over others. How do you build relationships with your customers? Building relationships with…Marketing2 min readMarketing2 min read
Jan 4Member-onlyHyper-communication for digital agenciesHyper-communication is a term that refers to the excessive amount of communication that can occur in a digital agency setting, especially when team members are working remotely. In such a fast-paced and constantly evolving industry, all team members must be on the same page and have access to the information…Hypercommunication2 min readHypercommunication2 min read
Dec 16, 2022CIOs and Hybrid WorkforceOver the past few years, the CIO community has embraced the concept of a hybrid workforce in which employees’ office and home locations are used. A recent Forrester report classifies this model as “messy” and suggests that remote workers often feel let down because they don’t experience all the benefits…Hybrid Work2 min readHybrid Work2 min read